From the relevant survey, so far this year, two-thirds of the American people have bought household LED lighting products, and in the field of smart home and high-end places of the environment is also more than half of the group with LED full color light strip, LED magic light belt such products, compared with two years ago, the number of people almost doubled.
LED full-color soft light with adoption rate rising is obvious, not only because prices fall, is more benefit from the change of consumer concept, the key is LED to the state to save a large piece of energy, but also brings very much convenience to the society, such as article LED lights all have brought a lot of passion for young people, do some chasing fashion of foreign friends like to use the LED magic lantern decorate his own house room, car, as well as the bicycle, one after another creative use of LED lights of the applications in the period of amplification. More and more people are becoming aware of the term "LED Full Color Strip," according to OSRAM North America's seventh annual survey.
Consumers purchase solid-state lighting (SSL) products primarily for general home lighting. The purchase of full-color LED strips was designed to make the environment more glamorous and exciting, attracted by the diversity of color, low energy consumption and Energy Star certification.
According to the survey, the LED replacement trend is proceeding at a rapid pace, but it is important to note that LED soft strips still account for the majority of the market share -- they are still the most purchased LED soft strips over the past 12 months. And the entire decoration industry used in the LED full color light strip is a market demand for a product. In the next two years, as the demand of decorative lighting, LED full-color series products will rise anew a new dynasty.
Price is not the most important factor for consumers. Most consumers value brightness and longevity, and LEDs far outperform CFLs in these areas. People who have not yet purchased full-color LED light strips seem to have misconceptions about the quality and characteristics of LED full-color soft strip technology.
In addition, in the field of decoration and lighting, consumers are most concerned about the price. About two thirds of consumers said that because of this, most of the group chose to use ordinary RGB light strips, the price is the most important factor in deciding whether to buy LED full color light strips. With the increase of the market and the expansion of the application field, the price of LED full-color light strip and outdoor decoration project full-color point light source has also begun to decline, and the function and luminous performance will become more important driving force for purchase.
